(Because “weekend warriors” are cute… but 13-week stays pay the bills.)

Let’s be honest:
Most campground owners spend their lives chasing the same two types of guests:

1. The Friday-night-to-Sunday crowd who shows up with 47 coolers and a Bluetooth speaker that only knows one song.
2. The “we’ll be quiet” people who immediately set up a generator that sounds like a lawnmower eating a trombone.

Meanwhile… there’s a third category of guests quietly traveling the country—
staying 3 to 13 weeks at a time—
paying reliably…
valuing safety…
and wanting nothing more than a clean shower, solid Wi-Fi, and a place to sleep after saving the world.

Travel nurses.

And if you’re not actively trying to attract them?

You might be leaving thousands of dollars on the table every single season.

Travel nurses don’t “camp.” They live.

Here’s why travel nurses are such a cheat code for campgrounds:

They’re not looking for a weekend escape.
They’re looking for a temporary home base near hospitals.

Which means:
✅ Longer stays
✅ Predictable occupancy
✅ Consistent revenue
✅ Less turnover
✅ Fewer check-in/check-out headaches
✅ More stability (even in the off-season)

Translation:

While everyone else is sweating over whether Memorial Day will be “busy enough,”
your park can be booked solid by someone who’s here until October and never once asks:

“Is there a karaoke night?”

The secret to attracting travel nurses isn’t “more advertising”

It’s better positioning.

Because travel nurses don’t care that your campground has:

• a splash pad shaped like a gator
• themed weekends
• or “DJ Bingo Night”

They care about:

• Wi-Fi that doesn’t collapse if two people open Netflix
• safety
• quiet
• a place to work
• electric hookups
• and a way to receive packages without them being stolen by a raccoon with ambition

If your campground can deliver that?

You’re not just a stopover.

You’re the place they tell their coworkers about.

And travel nurses talk.

One positive experience can turn into five bookings through professional networks.

So yes… it can snowball fast.

The “Travel Nurse Upgrade” that turns your park into a magnet

In the full article, we break down the five proven strategies that turn your campground into a go-to destination for travel nurses and healthcare professionals.

Here’s a sneak peek of what you’ll learn:

1) Design spaces that match their lifestyle

Because if someone just worked a 12-hour shift in an ER, they’re not trying to sleep next to a bachelor party blasting country rap.

You’ll learn how to create:

• quiet work areas
• secure parking
• long-term-friendly sites
• upgraded options like trailers or cottages

2) Add amenities that actually matter

Travel nurses will pay for convenience and comfort.

We’ll show you how to package:

• high-speed internet + dedicated workspaces
• extended-stay discounts (4+ weeks)
• decompression spaces
• laundry + private showers
• secure package delivery

(These aren’t “nice-to-haves.” These are the deal breakers.)

3) Market where travel nurses actually look

Spoiler: it’s not your Instagram reel with a drone shot and “Good Vibes Only” music.

You’ll learn where to list your park:

• travel nurse housing platforms
• travel nursing job boards
• Facebook groups
• targeted social campaigns

4) Make booking stupid simple

Because nurses don’t want to call, email, wait, fax something, or “check availability with the manager.”

We’ll show you how to create:

• online long-term booking systems
• flexible check-in/out for odd shift schedules
• clear info about site specs + hospital distances

5) Partner with hospitals and staffing agencies

This one is the hidden gem.

We’ll break down how to reach:

• hospital HR departments
• staffing coordinators
• travel nurse recruiters

…and how to create referral programs and informational packets that make them send nurses straight to you.

Why this matters beyond occupancy

Because campground ownership was supposed to be freedom.

Not:

• operations overwhelm
• decision fatigue
• constant “what if” panic
• and living one slow season away from regret

At Campground Accounting, we help entrepreneurs, legacy-builders, and family business stewards build robust campgrounds that print cash without printing stress.

Because there’s more to taxes than being on time…
and there’s more to life than business.

And one of the fastest ways to breathe life into campground ownership?

Stop relying on weekend traffic alone.

Start building a system that attracts long-term, high-value guests who actually respect the property… and stay long enough to make your business feel stable again.

Connect with us!

Please follow us on Facebook and Instagram. Please make sure to check out our blog and our website link below. Subscribe to our YouTube channel and hit the bell to be notified when we post. You can email me at donna@campgroundaccounting.com.

Donna Bordeaux, CPA with Campground Accounting

Creativity and CPAs don’t generally go together. Most people think of CPAs as nerdy accountants who can’t talk with people. Well, it’s time to break that stereotype. Lively, friendly, and knowledgeable can be a part of your relationship with your CPA, as demonstrated by Donna and Chad Bordeaux. They have over 50 years of combined experience as entrepreneurial CPAs. They’ve owned businesses and helped business owners exceed their wildest dreams. They have been able to help businesses earn many times more profit than the average business in the same industry and are passionate about helping industries that help families build great memories.